Western University is second on a list of Canadian universities with the most registered “sugar babies.”
Seeking Arrangement is a website that connects “sugar daddies” and “sugar babies” and the one that compiled the list.
The service targets young women with the goal of finding someone to help them financially in exchange for companionship.
While the website is heavily focuses on men it does also connect male sugar babies with “sugar mamas.”
At times these relationships can lead to negotiable sexual favours.
Seeking Arrangement considers itself a dating site and notes that sexual relationships can develop.
According to their website there are nearly one million female sugar babies in Canada, and roughly 225,000 male sugar babies.
The list places Western University second among Canadian Universities with 777 members. First on the list is the University of Toronto with 1,158 members on the list.
According to Seeking Arrangement a student receives an average monthly allowance of nearly $3,000.
Who is a sugar baby at Western University?
A sugar baby is someone who receives gifts, cash or otherwise, in exchange for their company. Seeking Arrangements is the most popular platform for sugaring, and markets themselves as a solution to student debt — while some some reports have cast the practice in a negative light.
While sugaring rates dropped across Canadian campuses, Western shot upwards. And, it has the highest per capita rate of sugar babies in Canada, with 2.5 per cent of the total student population signed up.
This would make for one sugar baby for every forty students at Western.
The University of Toronto has the highest total number of sugar babies with 1158. With their large campus population, this constitutes just 1.2 per cent of their students, or half of Western, placing them in the middle of the pack.
The average per capita rate is 1.7 per cent. While most universities saw lower numbers or plateaus this year, Western shot up the ranks.
Signing up with a student email means a free premium account. Premium gets you placed higher in the search function and boosts your profile to get more views.
Kimberly De La Cruz, a spokesperson for Seeking Arrangements, said that a new polling function could be a reason for the spike in memberships.
This function includes scanning accounts for school names, not just counting users who registered with student emails.
Though the accuracy for polling has increased, the function is not foolproof.
“The numbers that we have are probably lower than are actually on the site,” said De La Cruz. Those who do not identify as students or use personal emails are not included in the statistics.